One of the world's most famous French fashion brands is Christian Dior. In 1946, the fashion designer founded the company, together with the industrialist Marcel Boussac, in the elegant Parisian Avenue Montaigne. A very successful marketing strategy was and is the granting of licenses for the production of accessories. So in 1966 Dior produced in collaboration with Carrera high-quality sunglasses and eyewear. The trademark is the CD logo as well as the haute couture-inspired shapes that give it that special something. They were among the first luxurious brand eyewear ever.